THIC (The Hair Inspired Company)
THIC (The Hair Inspired Company) was created by hairstylist Morgan Tully. With nearly two decades in the business and a cult status within the Toronto beauty community, Morgan wanted to create a hair care line unlike anything on the market. The mission is simple: to give you more good hair days.
We created a modern brand that spoke to the calibre of THIC’s inaugural product - a Daily Perfecting Oil with a proprietary blend of high-quality natural and cruelty-free ingredients. This project consisted of full brand development and design, along with top-shelf worthy product packaging. Printed materials and a box set gifted to beauty and fashion industry leaders were designed for the launch. The brand has since been featured in Refinery 29, Huffington Post, FLARE, The Globe and Mail and more. THIC also operates as a brick-and-mortar creative studio and hair salon in downtown Toronto.
