Sunroot Gifting Company
Sunroot Gifting Company was founded on the basis that all moments, big and small, deserve to be celebrated. At its core, Sunroot provides an intentional gifting solution to help customers show their support for accomplishments, milestones, and plain old "just because I love you" occasions in their network of friends and family. With a focus on human connection, we created a brand identity that evokes feelings of excitement and inspiration through a joy-inducing colour palette, playful imagery, and a suite of logos and accompanying submarks that fortify the brand's values. Unique packaging (custom tissue paper, hand-dyed ribbons) and digital assets put a focus on the artisans and their products, while still staying true to the Sunroot brand.