Hapori

Hapori is a marketplace-minded destination for gently loved children’s clothing, with the goal of providing a sustainable life cycle for newborn to toddler sized garments and accessories. Meaning “community” in Maori, the client wanted a playful, gender neutral brand that would appeal to both children and parents alike, with a simple yet character driven identity. This project encompassed development of the brand in its entirety, from a full style sheet, colour palette selection and tagline to social media launch graphics and setup.