The Co-Lab

As lead designer for this project, I focused on crafting the website's layout and overall visuals to establish a user-friendly structure that offered an engaging experience while showcasing the Co-Lab’s roster of artists and services. I maintained brand consistency by seamlessly integrating The Co-Lab's established identity into the site's design, ensuring that it could live cohesively with their pitch decks, social media and e-mail assets. I collaborated closely with our project’s copywriter to refine the site content, effectively conveying The Co-Lab's unique value proposition with tailored copy to resonate with the target audience and align with the brand's tone and voice.

Beyond the website, I created pitch decks and artist portfolios, ensuring design consistency across all materials to reinforce brand recognition and effectively showcase their work to potential clients and collaborators.